Canvas – Describe and evaluate your business model on a single page

Canvas – Describe and evaluate your business model on a single page

The canvas shows your business concept on 1 page. Within a single workshop, you

• capture your target customer segments,
• describe the problems customers in these segments face today
• understand alternative solutions they apply today,
• nail down the value proposition you offer compared to the existing alternatives,
• the solution you apply to solve the problems you face,
• the channels you plan to use to sell your product into the target segments,
• the revenue and cost streams of your model the key metrics you apply and
• your key strategic differentiators.

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